I'm currently in the planning/strategic stages to flourish a new online and offline community for Brazilian makers (DIY culture). I'm thinking about the platform to make the online interface.
What did you recommend? Should we use Facebook Groups as a platform, considering it with very poor metrics and search; or introduce another platform?
UPDATE: Thanks for your questions, Monica.
The actual requirements are:
- Need to be friendly (we don't want to introduce something they need to learn);
- ...And mobile friendly
- Need to support embedded multimedia (sound, videos, photos,...)
- Need to have a good search
- Must be free and/or open source
- Preferably hosted on a outside server (we don't want to disturb our IT)
We expect they use it regularly, but with little intensity, considering that the discussion between the participants will not be basic / introductory level.
The problem is: Brazilians are very resistant to use others channels, so Facebook is our current option. But FB are a closed company. They change their rules as they want and it is not enough opened to give us control over some tools. But people are using it and it is very difficult to bring them out (some makers use Google Groups, but this is not an option for us).
Is there any solution? You know some good startup that successfully catch FB Groups metrics? Or any forum platform (mobile friendly) with FB Login?